Everything mean reverts. After four years of mediocrity the powers that be at Texas have had enough.
There are around 500 football programs between FBS, FCS, DII, DIII and jucos. Of those, 26 have winning records of 66% and above. 13 are above 70% (Texas is one). The expectations at Texas are higher. Either a kid wants to be part of that tradition, or he doesn't. The unstated goal of the next coach at Texas will probably be to surpass Michigan as the leader in all time wins in NCAA football (mind you, Michigan started playing football 14 years before Texas). Few schools offer an athlete to be part of college football history and to receive an education that is top quality. Sit dockside at Lake Austin in 70 degree weather in January and think about that. Texas is getting ready to make some noise. Its an epic time to be part of the program on the 40 acres.